Success and innovation are Usana’s mantras
Did you ever reflect on how they managed to synchronise the founder’s vision and expertise with a product and develop the company in a thriving market?
Think about it – is it better to have a visionary founder who is a product expert or an exceptional marketer with an adept business sense?
These twin qualities are vital to a growing company. Without a unique selling proposition of a product or service, any business doesn’t stand a chance to compete. Interestingly, individuals with technical skills on a product may or may not be adept at business which is required if companies need to grow from strength to strength.
Usana benefited from both qualities at the start itself.
Dr.Myron Wentz is recognized world-over for his acclaimed work in developing human cell culture technology and diagnoses of infectious disease and is also a famous microbiologist and immunologist. Dr Wentz is equipped with a bachelor degree in biology from Illinois Central College in Naperville, a master’s degree in microbiology from the University of North Dakota and a Ph.D in microbiology and immunology from the University of Utah.
The microbiology and immunology laboratories of three hospitals in Peoria area were directed by Dr. Wentz who worked with the pathology group Peoria in Illinois as a specialist in infectious diseases.
He made much needed contributions to medical science by developing vital tests for viral diseases after three years of clinical experience.His schooling evidently was creating a path for him.
Unlike his illustrious colleagues, a spirit of strong entrepreneurship possessed Dr. Wentz. 1974 saw him launch Gull Laboratories as a one-man operation. Several of his viral diagnostic assays were readied for marketing to hospitals and clinical laboratories with FDA approving most of them in June 1977.The Epstein-Barr virus infection diagnosis test was the first commercially available test developed by him. Interesting! USANA Health Sciences was founded by Dr. Wentz in 1992 as a state-of-the-art manufacturer of nutritional and vitamin supplements with profits made by selling his stake in Gull Laboratories.
Even though his businesses have been extremely successful, Dr. Wentz first and foremost considers himself to be a scientist, not a businessman. Nonetheless, Dr. Wentz’ business acumen has been recognized through a Presidential appointment as an advisor to the Small Business Administration and as a 2003 recipient of the Utah Ernst & Young Entrepreneur of the Year award.
Encouraging the consistent growth of USANA along side recruitment of adept business associates and partners was # 2 job.
His first job was innovating an amazingly successful network marketing program that generated incredible profits.
With nearly 45 cents of every dollar going back to Associates in the form of commissions, USANA offers the highest payout percentage of profitable reporting companies in the industry. Get the scoop on why USANA is voted as “Best Company” under the category of Distributor Choice for 10 years in The MLM Insider Magazine and Network Marketing Today! Amazing!
If you are looking for a successful company to align yourself with, you won’t go wrong with Usana. Remember to keep your sales funnel filled whatever opportunities you pursue.
Don’t wait until tomorrow to start getting mlm leads for your business opportunity. Lee Kowalski is an expert at generating leads online for Usana, or any other business.
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